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The number of broadband users and the number of television users are very close to each other.
Fu Liang, a researcher of competitive intelligence, broke the news. The Ministry of Industry and Information Technology released statistical data on the development of broadband: As of the end of September, there were 219 million homes covered by fiber, and 700,000 LTE base stations. The number of newly added broadband broadband subscribers was 10.858 million, which totaled 200 million. The proportion of broadband access to national administrative villages reached 92%, and 4G users exceeded 43 million. The cumulative number of 3G and 4G subscribers reached 525 million, accounting for 35% of subscribers with 8M and above, and the average download speed of fixed broadband subscribers nationwide was 4.09Mbps, an increase of 15.9% from the end of the previous year. According to the 2014 China Radio and Television Development Yearbook, as of 201312 At the end of the month, there were 230 million cable TV subscribers.
According to relevant national statistics in 2010, there are 450 million households in the country. With the completion of the national digital cable TV by the end of 2015, cable television should be able to reach 250 million households. This should be the pinnacle of cable TV because of the development of The number of users who cannot accurately count in the age of analog broadcasting has also been determined with digitization. The remaining 200 million households have to rely on terrestrial wireless and direct broadcast stars to cover because of the development of cables. The cost cannot be diluted by the number of households.
The 250 million households will also have fixed broadband ceilings, and cable operators will not pull an optical fiber into the mountain to serve a household. The remaining 50 million households will be another piece of cake: Cable, no broadband, cable operators know how to play it!
The 200 million broadband user family has a TV set in every family, and every family has a wired cable. The consumption level should not be low. After all, broadband is at least 50 yuan a month. With a broadband home, cable TV is no longer the only entertainment. By way of access, users can surf the Internet on a PC, or they can surf the Internet on a mobile phone or a pad, watch videos, play games, chat, or read novels. TVs are no longer a shrine-like home center, but people hold their own personal terminals for entertainment. The television has become accompaniment and accompanying painting. Apart from the habitual boot at home, it is not important what content is broadcast on the TV.
More users, simply not even the TV set is open, home is also pc, pad, phone, maybe he went to pay cable TV, just to watch a live game or the Spring Festival Gala, anyway, not a few dollars; maybe he will Never give up, it means that the cable has lost one user.
Luo Xiaobu, deputy general manager of Gehua Cable, disagreed with this. While expressing his congratulations on broadband, he did not think that cable TV and broadband would go on the war. I said that user users almost completely overlapped and there was a competition to stay two. Luo always retorted that China Unicom has already 90% in Beijing, and how did you not see what I said? I said that many users around do not pay cable subscription fees, and many do not watch live TV, and Mr. Luo did not pay the money and did not watch Gehua TV are two different things! Even if it is free to watch 35 sets for cable users, Gehua can also be profitable.
Maybe Gehua is now profitable, but the basic fee income also accounts for half of Gehua’s cable. If this part of the revenue is not, Gehua must not be profitable. In other provinces and cities, the cable TV companies in the prefectures and counties still account for more than half of the basic fee income, even More than 90% of the ground wireless has also been very beautiful. Later it was exceeded by cable. Nowadays, broadband is a threat to the cable. It is hoped that cable TV operators can see or feel the existence of a crisis.
I jokingly said that if Gehua did not receive even 18 yuan per month, then it really subverted. Luo insisted that cable is the cause of the party, and the party decided to advance and retreat, and has nothing to do with the competition! Zhu Qinwei from Zhujiang Digital explained that cable is only a channel. When there are other better channels, the party will also make better choices. As wired instead of wireless.
Zhang Lei, vice president of Huayi Brothers' new media, hopes that the party can develop more channels and reduce the pressure on the cable. Zhu added that there will be one day. I don't know anywhere else. In Guangzhou, cable was used for almost at least five years before it was formally recognized by the organization. Cable was initially formed spontaneously, and some residents paid three or four antenna fees. This has continued for five to six years before the government-run cable television has emerged. At that time, in Guangdong, these folk cable companies basically depended on Hong Kong television users. At that time, even watching TV in Hong Kong was a mistake. Like corruption, it was a felony. It was all ordinary people. Party members and cadres did not dare to install it. The method is the same as the fast broadcast now.
However, feng shui turns, and today's rapid development of communications technology, broadband speed is alarming, is still tangled in the integration of the three domestic cable operators, can not see no foreign triple play, people engaged in mixed business, enterprises based on their own resources With its advantages, self-selected careers, and independent management, voice and video data are all underway. Moreover, US cable broadband is the largest share of broadband services, followed by broadband provided by telecom operators, and among China’s 200 million broadband users, cable is Only 7 million households have TV broadband.
This year on the ICTC in Hangzhou, there are companies discussing broadband and talking about embracing the Internet. They are still wrangling. There is only one outlet for cable TV. It is a transition to a network operator. In addition to video transmission, it is necessary to use broadband. If you don’t do it, you will wait for death and other support, and you will still have a way out. There are 50 million households that have access to cable and no broadband telecommunications. The family can develop, and it can also grab back some shares in other 193 million telecommunications broadband.
The State Grid has finally announced its own development plan in Hangzhou. However, it still feels that there is not enough emphases. The State Grid has a hard time integrating all local cable networks. It is also impossible to start a new media broadcasting program. In fact, it must be wired everywhere. Tower Company, backbone network operations, CDN, content copyright purchase, broadband export, TV payment...
There is not much time left for the cable, and in 2016, the war will begin. 
There is only one outlet for cable TV, which is the transformation into a network operator.
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